Accessing and analysing your business data used to be considered a luxury. But now it’s a necessity. Work with us to ensure you have your data at your fingertips, so you can make the best possible business decisions.

Should you abandon all your sales efforts, forget about customer service and just focus on selling to customers? Absolutely not! But you should have a handle on the data. It will probably reveal that there is at least SOME opportunity to grow revenue through your EXISTING customers. 

Read why working with an accountant who is also a business advisor to set goals, establish metrics, provide real-time monitoring and accountability provides business owners with powerful insight. 

Knowing where to focus your attention when it comes to evaluating your business performance can make you more effective and make the best use of your time.

Measuring ROI is critically important as you consider your marketing spend. Do you know which marketing activities work, and which don’t?

As your business grows and you add people, how do you keep everyone focused and heading in the right direction?

Xero's Trent Innes shares 'Five Lessons Learned'.

Most businesses are built by default – not by design.

Very few businesses start ‘with the end in mind’ and design it from the ground up. Most businesses grow by default with people, systems, culture, clients, numbers, habits and attitudes.

If you’re ever in a situation where your revenue or profits are falling year on year, it’s really important to find out why that’s happening.

Attracting the right customers.  Yes, that’s right. But contrary to popular belief, not every customer is right all of the time. The right customer is always right. 

Trying to garner customer loyalty without paying attention to team loyalty will get you the same results as bungee jumping without the bungee.

To quote Henry Ford, “Business must be run at a profit… else it will die. But when anyone tries to run a business solely for profit… then also the business must die, for it no longer has a reason for existence.”

It’s great if every customer walks away from your business with a smile. But it’s not enough. They have to be compelled to come back for more.

We all know that cash flow is king. But just how much sway does it have? Well, you might want to ask the nine out of 10 small businesses that have failed because of cash flow problems.

According to Dun & Bradstreet 90% of small businesses close their doors because of poor cash flow management.

While change is not something that most people embrace quickly or open-heartedly, if it’s done too cautiously it can flatten revenues, eat profits and lead to business failure.

This is particularly true for small businesses where the resources are limited and the margin for error is slim.

These four questions could be very beneficial in helping you make more informed management decisions in your business.

So, what are the four questions and how do you go about asking them?