cash

7 Best Practices in Digital Transformation of a Business

Most business leaders agree that branding is important in business. Given the opportunity, they’d like to strengthen their brand to generate more leads, grow sales and increase customer loyalty. How do you ‘strengthen a brand’? It can get murky at this point... so let’s take a closer look.

cash flow

4 tips to get ahead of the holiday rush

The holiday season is normally one of the busiest times of year for small business owners in the retail space and this year will prove no different. In fact, due to continued challenges like bad weather, container shortages, product shortages and continued port closures due to the pandemic, business owners all over the world should start holiday preparations even earlier this year.

budget

Digital marketing profits

What’s the story behind your business? Do your customers get an insight into what happens behind the scenes? Telling your story through digital marketing is a powerful way to humanise your business, engage customers, and distinguish yourself from competitors

communication

Social media success

Brands that have the most successful social media presence take the time to create a visual experience and journey for their customers.  Having a clear voice, strong visuals and a brand voice are important. 

business

Google pulling the plug on Cookies

With Google pulling the plug on Cookies, it’s imperative to get on the front foot now. Learn how to provide appropriate transparency into your practices and pivot your business to be prepared for regulatory changes as they come.

change

Put your own oxygen mask on first

By adopting buffering strategies, business leaders are not only helping themselves but they’re also helping their teams gain focus and clarity.

artificial intel

A social dilemma

We tweet, we like, and we share— but what are the consequences of our growing dependence on social media? As digital platforms increasingly become a lifeline to stay connected, Silicon Valley insiders reveal how social media is reprogramming civilization by exposing what’s hiding on the other side of your screen.

business

8 Areas to Maximise Your Marketing Results

What key areas should you review to maximise your marketing return? In our article, we consider these and how you can use analysis of your industry data (incl competitors) to inform what you should be doing now. We look forward to seeing some discussion on this and hope you take up our offer to discuss Measuring your Marketing Performance!

coronavirus COVID-19

COVID-19 alert level 4 NZ lockdown

From midnight Wednesday 25 March 2020, New Zealand goes into full lockdown. From tomorrow 24 March 2020, the Alliotts team will be operating from home offices but we will still be available to assist with all your accounting, tax and business needs.

business owners

COVID-19 employer support

The NZ Government has compiled Wage subsidy and Leave Payment available to support employers affected by COVID-19. The subsidy is being administered under a high trust model and employers will not be asked for verification before the subsidy is approved. However MSD will have the ability to check applications and verify information at a later date.

artificial intel

How to make your early stage business run more efficiently

As we kick-off the new year, the right technology can help you get new customers, upsell to existing ones, expand your offering and improve efficiency so you have time to focus on what matters. Here are some tips on the technology that will have an immediate effect on your business.

digital disruption

NZ calling time on cheques

​​​​​​​From 1 March 2020, the IRD will no longer be accepting cheques, including post-dated cheques (dated after 1 March 2020) from customers who are able to use alternative payment options. We outline the various other ways to pay your tax.